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Lewis Media and Upper Left Technologies Form Strategic Alliance

Ottawa - June 1, 2005 Lewis Media and Upper Left Technologies, have formed a strategic alliance for a new high-tech marketing service that leverages Lewis Media's content management and search engine optimization technologies and Upper Left Technologies' expertise with growing Fortune-500 companies.  The agreement will allow Upper Left Technology clients to generate highly-effective customized marketing campaigns.  This capability generates significantly higher-than-average conversion rates for marketing campaigns, generating more sales and improving the bottom line for Upper Left clients.

The impetus for developing the partnership was the discovery of Lewis Media's successful SEO technologies by Upper Left Technologies founder Martin Horne.

"This service will help our clients to better qualify their sales prospects, improve their conversion rates and ultimately sell more," said Martin Horne, President of Upper Left Technologies.  "Partnering with Lewis Media ads a dynamic, enterprising company to the mix. We have one heck of a team!"

"Partnering with Upper Left Technologies is a win-win situation for both companies," said Joseph Fung, Senior Partner of Lewis Media. "It allows us to join forces with a proven high-tech entrepreneur, staying true to our ideals of being an entrepreneurial company. It also allows us to roll out some of our lesser-known technologies in an exciting new platform. This system is going to make a lot of money for our clients, and we're going to have a blast doing it."

About Upper Left Technologies
Upper Left Technologies is the brain-child of serial entrepreneur Martin Horne. Upper Left Technologies develops highly customized electronic marketing campaigns. These systems combine automated and highly-customized, web services, direct marketing and search engine marketing to generate highly qualified sales leads for medium and large-sized enterprises.

About Lewis Media
Lewis Media is a Waterloo-based web development company that focuses on building technically sophisticated yet simple to operate web-based software. Their flagship product, WebAdmin^TM, allows website owners to easily update their websites without the ongoing cost of a webmaster. More information about Lewis Media can be found at http://www.lewismedia.com 

For more information: Derek Hall, Lewis Media at (905)715-7939, derek@lewismedia.com